From 53 Facebook pages to interfacing corner level laborers and arriving at 200 electors for every stall through WhatsApp. A week after week online bulletin sent by means of these two long-range interpersonal communication locales, and a Facebook Live program called “Sunday Samvad” consistently. The JD(U) has been laying the foundation for what will be the first significant political race in Quite a while in the midst of COVID, with abridged crusading.
Sanjay Kumar Jha, Bihar Water Resources Minister and JD(U) public general secretary, says, “Nitish Kumar, directly from the JP development, has done mass-based governmental issues. He can check from the individuals what the disposition is by taking a gander at them. We will presently utilize innovation to speak with individuals. He will obviously take off into the field however this will be a second degree of correspondence.”
Work started in May this year, with a group of 12 to 15 individuals situated in Patna. The group was driven by Arunoday Prakash, who hosted worked with the Aam Aadmi Gathering for a long time, with his last assignment that of Chief Media Advisor, Delhi Jal Board, connected to the Chief Minister’s Office. “Prakash is from the Anna Andolan and worked with the Delhi government and the CM. Our ground laborers, block-level specialists, all were associated on the web. There has been no negative correspondence. The work Nitish Kumar has done in the last endless years, the thought is that it ought to infiltrate to the ground,” Jha says.
The main activity was setting up Facebook pages and WhatsApp chains, getting party laborers on Facebook, and preparing them on angles, for example, Facebook Live. The effort likewise should have been custom fitted to Bihar. “Facebook has a high number of individuals investing in energy in it. The second was WhatsApp. These are the two we zeroed in on. Twitter and Instagram, a few people are there on them in the urban areas, that is about it,” Prakash says.
The primary Facebook Live was hung on May 24, and gathering pioneers presently have it consistently. The JD(U) presently has 53 pages, refreshed each day with recordings, layouts, and infographics. A page called “Nitish Cares” was made on May 30 and has 230 recordings and 900 infographics. “The group covers issues like COVID, floods, advancement, the Saat Nishchay program (of Nitish), the CM’s addresses, and so forth,” a part says. Generally, 350 recordings and more than 1,200 designs have been made.
Prakash says, “On WhatsApp, we gathered information and afterward made a focal chain. It resembles a stepping stool, first the focal group, at that point the region secretary, region president, block laborer, panchayat specialist, and corner specialist. At each corner, these individuals were then intended to make a WhatsApp gathering of 200. One stall doesn’t have in excess of 1,000 citizens at any rate as a result of COVID limitations. On the off chance that you make a gathering of 200 individuals, the greater part of the electorate can be secured through their family. This is refreshed at any rate five-seven times each day with various types of recordings, infographics, and data.”
In the principal half of July, a week by week computerized pamphlet was begun called, “Bihar Ke Naam, Nitish Ke Kaam.” Every week, seven things are conveyed in the bulletin and scattered carefully. “There is a customized touch. Everyone thinks this has gone to my telephone,” Prakash says.
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